The Channel Marketing Manager will be the responsible for managing all aspects of marketing for a specific Channel within the organization.
Duties of a Channel Marketing Manager include:
-As channel marketing manager you will be responsible for developing, driving and implementing channel marketing activity for selected groups of channel partners.
-Developing and overseeing the marketing plan for specific channels within the organization.
-Implementing channel campaigns in order to expand market share and pursue aggressive growth targets.
-Working closely with all aspects of the business to gather product and channel insights.
-Working closely to the product and corporate marketing teams you will support brand development and experiential activities.
-Utilize data and shopper insights to provide recommendations to drive category distribution and market share
-Overseeing day to day channel operations in both local and international markets.
-Understanding changing and differing priorities depending on territories and how these impact channel marketing.
Our ideal background
-Previous experience working as a channel marketing manager would be a strong advantage.
-Past experience managing marketing budgets ideally within a channel marketing setting.
-A strong understanding of the distribution channels for the industry.
-Project management experience would be a definite advantage.
-The ability to manage small teams of people and influence senior staff is essential.