The content manager will manage content creation for the company website ensuring content on the website stays up to date and relevant.
Duties of a Content Manager
-Overseeing all content creation activities for the organisation website.
-Working closely with the marketing team to devise a web content strategy that aligns with the company's wider goals.
-Creation of a content marketing calendar to ensure regular content on the website throughout the year.
-Writing entertaining and informative search engine optimised copy.
-Targeting keywords set by the online marketing manager and basing articles around them.
-Keeping up to date with industry best practice and monitoring content activities of competitor websites.
-Assisting the online marketing manager with ad-hoc copywriting.
-Repurposing content for different mediums including social media and video.
-Creation of entertaining and informative video content for the website.
-Working alongside the social media manager to create content for the different social media channels.
-Updating all sections of the website including homepage and all other categories.
-Training the ecommerce team on how to use the website content management system.
Background of our ideal Content Manager:
-Degree educated ideally from an English, marketing or Journalism related degree.
-Highly articulate with an excellent command of written English.
-Creative minded with an ability to conceive interesting ideas for new content.
-Previous experience working as a content manager or copywriter would be an advantage. content manager