B2B Social Media Marketing Manager

.The role of a B2B Social Media Marketing Manager at CanonicalWe're on the look out for a brilliant B2B Social Media Marketing Manager to join our team and take our communications to the next level. Our social media provides a window between the people who make our products and those who use them. With audiences in the millions, our online communities have the opportunity to talk to us, engage with us, provide feedback and be involved in the world of Ubuntu. From #opensource to coffee on K8s, launch previews to twitter storms over some cool release swag, our marketing team is committed to creating conversations with audiences all over planet earth: developers, tech enthusiasts, security engineers...The ideal candidate is passionate about technology, technology marketing and the use of technology in marketing. They prefer to work in an environment that emphasises ownership of campaigns, collaboration, learning, curiosity and a drive to continually improve oneself / the team / the organisation. They love to problem solve, get hands-on, experiment, measure and use automation to make daily life easier.This role sits in the communications team reporting to the director of communications.Location: This role will be based remotely in the EMEA region.What your day will look likeCreate, schedule and publish content and campaigns across multiple social media channelsDeliver regular analysis and reporting on social media metrics, content performance and campaigns resultsSupport the growth and nurturing of Canonical's social media audiences, while increasing engagement rates and valuable actionsDevelop flair with copywriting and asset creation to create messaging that aligns with the brand and its personality, and drives audiences towards actionBe responsible for executing A/B and multivariate growth testsBe audience centric, focusing on platform and community moderation, as well as direct audience engagementCreate awareness on integrated campaigns, product launches, webinar series, industry announcements and core content.Package all of Canonical's product offerings and educational material creatively, from bare metal, AI, Kubernetes to chats on diversity and CSR