GroupM is WPP's media investment group and the world's leading media investment company with a mission to shape the next era of media where advertising works better for people. The company is responsible for more than $60 billion in annual media investment, as measured by the independent research bureau COMvergence . Through its global agencies Mindshare, Wavemaker, EssenceMediacom , and mSix&Partners , and cross-channel performance (GroupM Nexus), data (Choreograph), entertainment (GroupM Motion Entertainment) and investment solutions, GroupM leverages a unique combination of global scale, expertise , and innovation to generate sustained value for clients wherever they do business.
Develop effective business intelligence strategies and analytics solutions. Develop analytics projects to extract, manage, and analyze data from multiple applications, ensuring that deadlines are met. Apply statistics and data modeling to gain actionable business insights and boost customer productivity and revenue. Communicate and track key performance metrics across disciplines (Programmatic, Social, Search). Collaborate with cross-functional teams and manage schedules. Generate reports of findings and present these to senior management. Skills and Experience QUALIFICATIONS: •BSc or relevant experience in fields related to data analysis (Science-Technology-Engineering-Mathematics)
•Organized and able to meet deadlines in an agile environment (SCRUM-Agile Analytics-SAFe)
•8+ years previous experience as Senior Data Analyst or 3 years of experience as BI Manager
SKILLS: •Fluent in verbal and written English
•Experience analyzing data from 3rd party providers: Google Analytics, DV360, DoubleVerify, Meta, YT, TikTok, etc.
•Experience creating visualizations in Datorama, Tableau and Looker
•Experience querying databases and using statistical computer languages: Python, SQL
•Basic knowledge of GCP environment (Cloud Storage, Functions, Scheduler, Run, BigQuery)
•Intermediate knowledge of advanced statistical techniques and concepts (regression, properties of distributions)
•Strong problem-solving skills with an emphasis on product development.
•Ability to define relevant metrics that can guide and influence stakeholders to the appropriate and accurate insights
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