Marketing Operations – Pursuit & Reputation Marketing Data, Crm & Analytics Lead

.Descripción Del PuestoFuture Enterprise (FE): Marketing Operations for M+CMarketing Operations for M+C is one of the Future Enterprise Towers, part of the Total Enterprise Reinvention program for Accenture Corporate Functions. Our team of +440 people around +13 locations is a Global Shared Services operation with 9 lines of services aligned with M+C teams across all Accenture. Marketing Operations for M+C (MO M+C) services are People Comms Delivery, Program Management & Events, Account and Sales Enablement, Media Intelligence, Digital Enablement & Capabilities, Insights Engine, Paid Media, Creative Studio and Digital Execution Marketing. We are searching for a Data, CRM & Analytics lead to work in our Account and Sales Enablement team (A&SE), supporting a key stakeholder as well as the A&SE lead.Role DescriptionLead and mentor 2 D&A advisors and 5 CRM leads, including strategic development and workflow management. ?Cross D&A, Salesforce Excellence, Intelligent Services, Sales and Operations connection and collaboration.??Cross Planning & Operations collaboration and partnership with functional leads focused on Processes & Platforms, Campaign Management and Digital. ?Serve as a subject matter expert on the CRM and data needs of P&RM with internal partners and stakeholders.?Thorough understanding of the P&RM business to set the strategic direction of the data strategy, including design and? implementation.?Establish near and middle term goals in alignment with M+C data driven strategy.?Embed a data-informed culture across P&RM? through upskilling, knowledge sharing and learning agenda. ?Be a data translator that's specifically skilled at understanding the business needs of the team and is data savvy enough? to be able to talk tech and distil it to others in the organization in an easy-to-understand manner, replying to business? questions and influencing strategy based on data. ?Drive adoption and best practice use of MMS as a CRM tool, as well as other M+C and Sales data driven tools such? as D&A dashboards, M+C Insights, Sales Analytics, etc. ?Understand business objectives and team priorities to measure results through KPIs.?Drive continuous improvement and official reporting, dashboards, and analysis.?Oversee the collection, storage, management, quality, and protection of data.?Actively innovate. Seek new answers, apply a tech and data first mindset, looking internally across Accenture to learn,? challenge our assumptions and apply the innovation. ?Remain current on and recommend team specific Salesforce.Com process, CRM best practice, and communicate changes.?Create solutions in situations in which analysis requires in-depth knowledge of organizational objectives