Job PurposeWe are looking for a Product Manager TBR & AG for Bridgestone SWR. This position is located in our Madrid office.Key Responsibilities Product ManagementDefine and implement the TBR/AG product launches and line up substitution in coordination with Pricing team. Coordinate with Sales and Marketing teams actions and events related to it.To manage all the Product related issues: Catalogues, etc.To develop Hero products sales strategy and actions.Pricing ManagementCoordinate with Pricing team the strategy and execution of pricing actions to enable achievement of sales and financial targets.TBR/AG Market AnalysesCoordinate with Business intelligence team in order to have visibility of:Macro environment by brand and segment (Premium, Mid and Budget, Long haul, regional, On/Off, etc) .Demand evolution (new and retread tires).Competitors estimation.End users by segments (large and small fleets).Net Sales & Units & Budget & Pricing and Gross ProfitEstablish with BSEU the volume/ OP and net sales according to Company and Market parameters.In coordination with sales and pricing teams, establish and revise commercial conditions among channels, following price harmonization and being aligned to ELP. Develop suitable strategies to achieve desiredproduct mix.In coordination with Finance Business Partner Commercial BU monitor financial results and suggest measurements to stay on track.Channel ManagementDefining proper channel mix to drive Bridgestone to reach Initial Budget/ Review Budget/ Medium term plan.Develop loyalty programs (Bridgestone Partner).Advertisement and Promotion ManagementIn coordination with Marketing & Trade Marketing team:Develop the A&Prequired for the sales and product policy.Advertisement budget Management.Advertisement in Specialist Magazines.Assistant and contact with fairs and congress.Deploy products promotions.Demand PlanningCoordinate with Demand planning specialist the DUMS and period updates.TBR/AG Sales support, strategy communication, and period updatesTo supply and support the TBR/AG sales representative with sales and marketing tools and to promote their end user sales activity.Provide sales force with commercial tools to develop the sales activity.TBR/AG Claim ManagementTeam up with Field Engineer in Product Evaluation and claim handlingReporting to BSEU product power and performance related feedbackRequired CapabilitiesBachelor's degreeProfessional experience: Product & Prices & Market & Channel analyst in a Large Company, preferably from Automotive Sector.At least 3-5 years of experience.Languages: High level of EnglishAbility to respond to common inquiries or complaints from customers or members of the business activity.Ability to effectively present information to top management, public groups, and/or boards of directors.Specific behavior / attitudes:Customer OrientedOrganization & perspectiveHigh accountability, rigorness and Proactivity, teamwork promoter, looking for a balance between requirement and flexibility, effective skills communicator, multi tasketed, well organized & vision for success, approachable.
