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Retail Media Manager

L'Oréal is present in 150 markets on five continents. For more than a century, L'Oréal has devoted itself solely to 'Create beauty that moves the world'; it ...


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Retail Media Manager

Retail Media Manager
Empresa:

L'Oréal


Detalles de la oferta

L'Oréal is present in markets on five continents. For more than a century, L'Oréal has devoted itself solely to 'Create beauty that moves the world'; it is now the industry world leader with € billion consolidated sales. Together, we solve complex challenges at scale, while making sure we stay committed to making the world a more inclusive and a better place for everyone & our planet. Experience the excitement of agility to shape the future of beauty; where diversity and purpose come together create meaningful impact.Join our teams to be at the forefront of the Digital & E-commerce business & innovation in the world! With + Digital & E-com experts, get ready for an infinite career paths at the heart of our digital transformation.We are looking for an expert in Amazon Media, including AMS (Amazon search) and Amazon DSP, to support the brands in their full funnel strategy, with special focus on increasing the visibility, attracting new leads for the brands and optimizing the sales.On your daily basis:Lead the transversal vision of e-commerce media investment across platform, developing benchmarks based on ROAS as well as increase the capacity to recruit for new customersOptimize the return of Amazon Media InvestmentAdapt strategies to generate incremental sell-out and optimize campaigns via AMZ MMM Deep DivesMeasure SoS to reduce organic cannibalization while ensuring we don't lose competitiveness.Leverage AMZ Marketing Cloud cases.Optimise bidding strategy for Search and DSP.Execute Local Learning Agenda and adopting Global Learning Agenda recommendations.Capitalise and scale retail media solutions to develop e-Retailers & Pureplayers Implement best activation practices across Criteo, Citrus or LiverampMonitor & frame transactional media per retailerRecommend activation levers per retailerContinually improve internal and external WoW Media with retailersUpskill Transactional Media Managers & eKAMsRetail Media & P Shopper Audiences activation accelerationFrame and test retailer audiences' (P) activation across full funnel strategies. Understand best activation cases and measurement scenarios eSimplicity for Transactional Media WoWOptimization of eCommerce Media DashboardingRequirementsAt least five yearsof experience in a similar role, working with Transactional Media campaigns or Retailer Media consultancyExperience in activating campaigns with Transactional objectives in Amazon, Criteo, Citrus, etc. either from media agency or advertiser side.Knowledge of data ecosystems: Data Clean Rooms, Liveramp, Epsilon, Measured, BlueConic, Merkle, Amazon Marketing Cloud, Habu, Harbr, InfoSum y Decentriq.Understanding of e.commerce levers and strong business senseStrong analytical and communication skillsFluent in English and Spanish. A third language is a nice to haveExperience in leading the cross-platform vision of e-commerce media, with a focus on developing benchmarks based on ROAS and the ability to recruit new customers.Understanding and hands-on experience managing performance media campaignsKnowledge and experience in optimizing Amazon Media investment, adapting strategies to generate incremental sell-out, optimizing campaigns through AMZ MMM Deep Dives, measuring SOS to reduce organic cannibalization, and leveraging AMZ Marketing Cloud cases.Ability to capitalize on and scale retail media solutions to develop e-Retailers and otherPure Players, implementing best activation practices across onsite and offsite media platforms.Experience in monitoring and managing transactional media per retailer, recommending activation levers per retailer, , and professionalizing internal and external WoW Media with retailers.Ability to accelerate the activation of Retail Media and P Shopper Audiences, testing P audiences in awareness campaigns, ensuring P audiences are activated in Co-Op campaigns in addition to Pure Media campaigns with retailers, and understanding best activation cases.Experience in optimizing eCommerce Media Dashboarding for simplicity in Transactional Media WoW.We offer Friendly and dynamic work atmosphere in the diverse environment of the market beauty leader;Unlimited access to the L'Oréal "MyLearning Platform" to boost your skills;Smartworking: up to days of remote working per week;Access to the L'Oréal Share&Care package;Cherry on the cake: discount for products from our brands' portfolio!If this sounds awesome and you think that there might be a fit, apply now! How the recruitment process looks like:Online application (we advise you to upload an updated CV).Interview with the HR team to understand your profile and your expectations. Meeting with the business and with your potential future manager to discover in detail the mission designed for you! Do you want to know more? Read and apply at: We're committed to guaranteeing inclusive recruitment processes and to advocating for hiring and promoting each candidate in an ethical and equitable way. The Group strictly prohibits discrimination against any applicant for employment because of the individual's gender identity or expression, sexual orientation, visible and/or invisible disabilities, socio-economic and/or multicultural origins, health conditions, age, religion or any other characteristics protected by law. We are proud to be an equal opportunity employer Puedes inscribirte en un máximo de tres ofertas en un período de días. No puedes retirar tu solicitud una vez enviada, así que asegúrate de elegir la posición que mejor se adapte a tus habilidades y aspiraciones.


Fuente: Talent_Ppc

Requisitos

Retail Media Manager
Empresa:

L'Oréal


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