.Company DescriptionFairmont La Hacienda will offer guests one of the most exclusive resorts in southern Spain.Situated on the San Roque coast, in a unique and privileged enclave near Sotogrande, it features a luxurious 5-star hotel and branded residences, showcasing breathtaking sea views.Guests at Fairmont La Hacienda will indulge in a luxury resort experience with access to pools, a spa, fitness facilities, a grand ballroom, and flexible meeting spaces.Surrounded by two of southern Europe's most renowned golf courses, the hotel provides an exclusive retreat for golf enthusiasts, beach lovers, and discerning travelers.Job DescriptionAt Fairmont, our Sales & Marketing professionals are ambassadors of the engaging service and authentically local experiences we offer in places of unrivalled presence. Showcase your creative flair and interpersonal skills as Director of Marketing, Communication and Public Relations, where you will grow our market share with exciting promotional campaigns that showcase our exceptional guest offerings and establish a strong presence.What You Will Be DoingConsistently offer professional, friendly and engaging service.Work with the Director of Sales to create and launch the Fairmont Breakers brand identity.Work with all departments to leverage the Fairmont Breakers brand as its own unique selling feature with the support of the Fairmont identity.Collaborate on and assist in the development key strategies for the opening of the Fairmont Breakers.Manage all activity within the marketing department including Digital Marketing Manager, ensuring all service standards are followed.Execute marketing plans and programs in conjunction with the Sales department to ensure profit growth.Assist in the development and execution of the hotels' yearly Marketing & Communications plan in conjunction with the Director of Sales and support all revenue streams (Rooms, Food & Beverage, Spa).Develop communication strategies and execute F&B offerings, partnership programs, spa activations for local, national and international coverage across social and traditional media.Develop a strategic plan of digital projects, campaigns and activities that will enhance the customer experience when interacting with the brand as well as increase revenue.Oversee all marketing initiatives for the hotel with support from the Digital Marketing Manager.Research, analyze and monitor financial, technological, and demographic factors so that market opportunities may be capitalized on.Plan and oversee the hotels advertising and promotion activities, including print, electronic, social media and direct mail.Communicate with outside advertising agencies on ongoing campaigns.Act as the primary point of contact for all Public Relations inquiries.Proactive and reactive outreach for on-brand filming and photoshoots
