Marketing Lead - Spain & Portugal

Job DescriptionWhat you'll be doing...We are looking for an experienced Marketing professional to be involved in the business to business demand generation landscape at Verizon. You will be reporting directly into the Regional Marketing Manager, as well as working in conjunction with your European peers, you will also work closely with the regional sales leaders and teams.In partnership with the International content team you will also develop content for different stages of the buying process, working with the Sales team to identify gaps in the current content library and monitor industry/market trends for newsworthy opportunities.Adapting social media and blog content and calendar, scheduling daily posts and actively monitoring engagement on social media, responding to all comments.Developing and executing end-to-end email nurture and drip campaign programs, monitoring email performance and improving email lead source performance.Working closely with the SEO agency and other stakeholders in order to implement relevant activities to improve organic performance.Supporting the Marketing function with trade shows and events.Supporting the larger Marketing team with administrative duties, including pipeline management, lead creation, distribution, database management.Maintaining a strong sales focus and drive for business results, working collaboratively with Marketing and Sales teams to ensure inbound lead generation activities are highly effective.Attending sales meetings and updating the Sales team on activities and campaigns during presentations.Monitoring media program activities and performance.Where you'll be working... In this hybrid role, you'll have a defined work location that includes work from home and assigned office days set by your manager.What we are looking for...You'll need to have:Fluency in Spanish/Portuguese and English.Bachelor's degree in a marketing related subject, or relevant work experienceEven better if you have one or more of the following:Masters degree or similar qualification.Experience in digital marketing and working on related projects or initiatives.Experience of working in a business to business lead generation marketing environment.Proficient in using CRM (Salesforce), Marketing Automation (Marketo), Spreadsheets (Excel, Google Sheets) and Presentation software.If Verizon and this role sound like a fit for you, we encourage you to apply even if you don't meet every "even better" qualification listed above.#J-18808-Ljbffr