.Your OpportunityTropicfeel was born in 2017 to change how we travel by giving modern-day travelers the inspiration and innovation they need to lead an authentic and purposeful lifestyle. We're not just gear suppliers who love to travel—we're also people who look to inspire conscious exploring across our planet. Every action we take, and product we create, is to continue our journey to becoming a company dedicated to responsible and sustainable growth.We're a team of big dreamers at Tropicfeel, but we know that achieving those dreams requires action and collaboration. That's why we look for individuals who bring energy, a can-do attitude, and a commitment to teamwork—with authentic opinions and commitment to creating a positive impact in the world.We are looking for an Advertising Graphic designer and video editor who designsassets with a conversion focus and reaches out to new asset proposals through benchmarks of the competitors and/or other brands that inspire us.Your challenge & roles:Static & Video Assets Design ResponsibleBrief Ads creation & trend researcherContent processingYour responsibilitiesEdit video content focused on ads for Meta, TikTok & YouTube.Design Meta Ads, TikTok Ads, YouTube ads & Google Display & Discovery ads.Create briefs for internal content (asset control), external creators (Growtag & individual cases), and platforms (Billo & TikTok Creators Marketplace).Be updated with the latest trends of each paid media channel (Meta, YT and Tiktok) through webinars, participating in creative workshops with our accounts managers and with the Brand team.Continuously research trends and find ways to implement them into your designs to expand the Tropicfeel identity and engagement of your creations.Brief externals for Performance content creation.Review external UGC material from content creators.Use Adobe Creative Suite to design static assets such as photo montages, banners, and digital displays, and basic video assets such as product demos, tutorial videos, and brand videos.Incorporate Tropicfeel's brand guidelines and design aesthetic to create visually engaging and on-brand assets.Work with the marketing and e-commerce team to understand the requirements for different channels and campaigns and design assets accordingly.Utilize existing photography and footage to produce short-form videos that can be used across various channels such as social media, YouTube, and email campaigns.Test and optimize the assets for different screen sizes, resolutions, and placements.Adjust lighting, color, composition, and cropping as needed to create visually pleasing and engaging images for various channels such as the website, social media, and email newsletters.Retouch images to remove blemishes, adjust skin tones, ensure product color resemblance, and enhance overall quality.Collaborate with the creative team to ensure the consistency and coherency of the photography content with the guidelines
